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There are many places you can canvass. Canvassing is like putting out door hangers but you will actually ring the doorbell and have a script you say at the door. You may be going to people in pre foreclosure or just in neighborhoods where you want to buy houses. Realtors do it all the time and they call it “farming a market.” You want to be careful when canvassing especially if you are female and/or you are hiring others to do it for you. You never know who will answer the door
How to get the door opened:
Most people are afraid to open the door to a stranger. Here are a few ideas that will work and give you a jump on any other investor out knocking on their door.
Always make sure that you have a clipboard with a lead sheet or form on it to look professional. Here is another idea to help get the door opened. Simply go down to a passport photo place and have a nametag made with your picture on it and the name of your company with a title like Housing Consultant. Once you get this, you need to put it on your shirt so that you are standing at the door and the homeowner is looking through the peephole, they will see you have a name tag on with your picture and they will no longer be afraid to answer the door. It works great! I know from experience.
Make sure you or your canvassers also have flyers or door hangers with them so they can leave something at the home if no one comes to the door.
You can also use an overnight envelope like FedEx or Airborne to leave your flyer in the door, especially if you are only going to pre foreclosure houses. That way you are not using so many of them. This works great because the homeowner, seeing the FedEx envelope, will open it right away. The best part is that you didn’t have to pay for the delivery AND they will provide you the envelopes for free!
I hope you have enjoyed this article taken from my course called the Ultimate Buying and Selling Machine! which teaches how we buy and sell 5-10 properties a month, have them sold in less than 2 hours and never leave the office or look at them. For many more articles and a 10 part ecourse on how to create your own Ultimate Buying and Selling Machine! as well as over 50 training audio recordings you can listen to online, download and collect, simply go to www.LarryGoinsFreeOffer.com where you will gain instant access to all of this and 51 Exclusive Editable real estate investing Forms and Documents all FREE! You will also get two FREE real estate investing eBooks, A free Personal Coaching Profile to help you jump start your real estate Investing, FREE Nationwide Wholesale Property Listing Notification, FREE Weekly Training Teleconferences with Different Topic Each Week, FREE subscription to Larry Goins “Almost” Weekly Investing Newsletter, FREE Admission for Two to Investor Palooza 3 Day Training Event, FREE Admission for Two to Larry Goins 3 Day Boot Camp, Plus over 31 Exclusive Articles on real estate Investing and Much More! Just go to www.LarryGoinsFreeOffer.com. Thanks and I look forward to working with you, Larry Goins
Tuesday, July 7, 2009
Secrets to Successful Newspaper Advertising For Real Estate Investors
Let’s talk about newspaper ads now. There are a lot of different ads that you can run. This is one of the key ways that a lot of people get started. There are also a lot of other people out there running ads, so you want to be creative about where you run them. You may not only want to run them under “houses for sale”, you may also want to run them under “houses for rent”; or different places like that in the ROP Section, which is Run of the Paper. There are certain things you need to know about running ads. In running ads, you want to use certain key words. I am going to give you a sample of several different ads that we have used in the past. These are some ads that are really good. They are simple, short and to the point. By the way, if you run a display ad, the best place to post your ad is on page three, on the bottom right. This is the first thing people see when they open the newspaper to the first page. Good idea, huh? The first one is:
I buy houses, apartments, lots and land. Quick cash. Any condition. Anywhere. Call Larry 1-800-526-3054.
Another ad that is good for looking for people that are in foreclosure is:
In foreclosure? Save your credit, not a loan. Call Larry 1-800-526-3054.
What you want to do is run that ad and whenever they give you a call, you can tell them how you can pay off their loan, save their credit and give them a little bit of time to move out. The third ad that I want to share with you is:
Do you own rentals but are sick of management? I can help. Call Larry 1-800-526-3054.
Below is the best ad that I have ever used. I have always tried to think of a way where I can find vacant properties without having to find the vacant property owner up front. Here is a fourth ad This ad tells it all:
Is there a house that is bringing down your neighborhood? Trashy, abandoned? I can help. Call Larry 1-800-526-3054.
Now is this great, or what? You actually have residents of all the neighborhoods that see the ad looking for run down houses to give you a call and help them bring up their neighborhood. So this is a great way to find vacant property without having to find the vacant property owner up front. I challenge you to come up with a unique ad on your own and if you find one you like, please let me know.
You can also run an ad very inexpensively in your entire state, or a region of your state, by contacting your states press association. They usually have three options for advertising. 1: Statewide classifieds 2: Statewide 2x2 ads. (This is 2 columns wide by 2 inches high) 3: Press Release services. (They will send a press release to every newspaper in your state) Depending on the state, you may be able to select a region to advertise instead of the entire state. To find your state’s press association, I would suggest that you Google “your state” press association” Ex: “North Carolina Press Association”.
I hope you have enjoyed this article taken from my course called the Ultimate Buying and Selling Machine! which teaches how we buy and sell 5-10 properties a month, have them sold in less than 2 hours and never leave the office or look at them. For many more articles and a 10 part ecourse on how to create your own Ultimate Buying and Selling Machine! as well as over 50 training audio recordings you can listen to online, download and collect, simply go to www.LarryGoinsFreeOffer.com where you will gain instant access to all of this and 51 Exclusive Editable real estate investing Forms and Documents all FREE! You will also get two FREE real estate investing eBooks, A free Personal Coaching Profile to help you jump start your real estate Investing, FREE Nationwide Wholesale Property Listing Notification, FREE Weekly Training Teleconferences with Different Topic Each Week, FREE subscription to Larry Goins “Almost” Weekly Investing Newsletter, FREE Admission for Two to Investor Palooza 3 Day Training Event, FREE Admission for Two to Larry Goins 3 Day Boot Camp, Plus over 31 Exclusive Articles on real estate Investing and Much More! Just go to www.LarryGoinsFreeOffer.com. Thanks and I look forward to working with you, Larry Goins
I buy houses, apartments, lots and land. Quick cash. Any condition. Anywhere. Call Larry 1-800-526-3054.
Another ad that is good for looking for people that are in foreclosure is:
In foreclosure? Save your credit, not a loan. Call Larry 1-800-526-3054.
What you want to do is run that ad and whenever they give you a call, you can tell them how you can pay off their loan, save their credit and give them a little bit of time to move out. The third ad that I want to share with you is:
Do you own rentals but are sick of management? I can help. Call Larry 1-800-526-3054.
Below is the best ad that I have ever used. I have always tried to think of a way where I can find vacant properties without having to find the vacant property owner up front. Here is a fourth ad This ad tells it all:
Is there a house that is bringing down your neighborhood? Trashy, abandoned? I can help. Call Larry 1-800-526-3054.
Now is this great, or what? You actually have residents of all the neighborhoods that see the ad looking for run down houses to give you a call and help them bring up their neighborhood. So this is a great way to find vacant property without having to find the vacant property owner up front. I challenge you to come up with a unique ad on your own and if you find one you like, please let me know.
You can also run an ad very inexpensively in your entire state, or a region of your state, by contacting your states press association. They usually have three options for advertising. 1: Statewide classifieds 2: Statewide 2x2 ads. (This is 2 columns wide by 2 inches high) 3: Press Release services. (They will send a press release to every newspaper in your state) Depending on the state, you may be able to select a region to advertise instead of the entire state. To find your state’s press association, I would suggest that you Google “your state” press association” Ex: “North Carolina Press Association”.
I hope you have enjoyed this article taken from my course called the Ultimate Buying and Selling Machine! which teaches how we buy and sell 5-10 properties a month, have them sold in less than 2 hours and never leave the office or look at them. For many more articles and a 10 part ecourse on how to create your own Ultimate Buying and Selling Machine! as well as over 50 training audio recordings you can listen to online, download and collect, simply go to www.LarryGoinsFreeOffer.com where you will gain instant access to all of this and 51 Exclusive Editable real estate investing Forms and Documents all FREE! You will also get two FREE real estate investing eBooks, A free Personal Coaching Profile to help you jump start your real estate Investing, FREE Nationwide Wholesale Property Listing Notification, FREE Weekly Training Teleconferences with Different Topic Each Week, FREE subscription to Larry Goins “Almost” Weekly Investing Newsletter, FREE Admission for Two to Investor Palooza 3 Day Training Event, FREE Admission for Two to Larry Goins 3 Day Boot Camp, Plus over 31 Exclusive Articles on real estate Investing and Much More! Just go to www.LarryGoinsFreeOffer.com. Thanks and I look forward to working with you, Larry Goins
Marketing Your Real Estate Business With Flyers And Post Cards
Next thing you want to use to promote your business is flyers. One of the key things about flyers is you don’t want to waste any part of the flyer. If you are buying houses, put that on one side; and if you are also renting or selling houses, whether you are wholesaling them or retailing them, you want to put that on the other side. So you are not wasting any side of the flyer. Where can you put them out? You can put them out at laundry mats, convenience stores, anywhere you go. You can also use sources like Val-Pak, Advo, grocery store inserts, or you can contact a newspaper and ask them about inserting a flyer in there. You can also look in your local Sunday paper at all of the sale papers and along the edge is the contact information for who publishes the advertisements. Simply contact them and see how much it will cost to get your flyer into their insert with all of the other national advertisers. You can target certain areas and certain regions, which is pretty good. Be a little creative with those. Use fluorescent colors, anything to make your flyer stand out and be unique. Put pictures on it, put a picture of yourself, a picture of a property, but again, be different. You can also create a flyer on card stock (Tell your printer 7point High Bulk) and you can put on it a form where someone can fill out the bottom form part and drop back in the mail and it will automatically be sent to you with a business reply mail permit. You can contact your local GMF (General Mail Facility) and go meet with them to get a business reply permit. Now when you hand out or mail your flyer, the person can simply fill out your form at the bottom for more information and drop it in their mailbox and it will be sent to you automatically. You simply deposit some money with the GMF and then they will let you know as your balance gets near zero. Remember, when advertising, you have to be consistent. Don’t think you are going to get all of the leads you need after one ad in the paper. I have included some sample flyers on the forms disc for you.
Post Cards
The next way you can market your business is through postcards. There are a lot of different types of postcards. I have included several samples of the ones we use here. Who can you mail them to? You can mail them out to properties that are under code enforcement, properties that are in foreclosure, heir property, out of town owners or Section 8 landlords, to name a few. That is public information; by the way, you should be able to get that at your local City Section 8 Office. Get a mailing list of Section 8 property owners; sometimes those are “don’t wanter” landlords. Get a list of the out of town owners from the tax assessor’s office. You can get a list of foreclosures from a listing service. I have included some in the bookmarks for you. On postcards, be sure to use bright colors. Sometimes you can use over sized postcards, but the good thing about a postcard, it is cheaper to mail than a letter and it is already open. You do not have to worry about whether or not they have opened your mail. Make them generic so you can fill in the name as you see on our sample, but print your own. If you have a copier, just get 8-1/2 by 11 cardstock, print and get a paper cutter. That is a lot cheaper than paying somebody, unless you want to use full color, which also pulls very well; so you might want to try that as well. You could also pay someone else to do the dirty work creating the post cards so you can do more productive things.
You can also market multiple items, properties and services on one post card by using a voice mail service. We use www.FreedomVoice.com. You can list several items the person may be interested in and give an extension for each item so when they call they simply enter the extension and receive a pre recorded message about that subject. I have included a copy of a post card like this for you on the forms disc although we now use an answering service instead of voicemail with extensions. Below are a couple of our sample post cards including one with multiple extensions. You can see how the one with the multiple numbers can help you promote any of your businesses or services. This is an awesome idea. Please go out and use it for yourself.
I hope you have enjoyed this article taken from my course called the Ultimate Buying and Selling Machine! which teaches how we buy and sell 5-10 properties a month, have them sold in less than 2 hours and never leave the office or look at them. For many more articles and a 10 part ecourse on how to create your own Ultimate Buying and Selling Machine! as well as over 50 training audio recordings you can listen to online, download and collect, simply go to www.LarryGoinsFreeOffer.com where you will gain instant access to all of this and 51 Exclusive Editable real estate investing Forms and Documents all FREE! You will also get two FREE real estate investing eBooks, A free Personal Coaching Profile to help you jump start your real estate Investing, FREE Nationwide Wholesale Property Listing Notification, FREE Weekly Training Teleconferences with Different Topic Each Week, FREE subscription to Larry Goins “Almost” Weekly Investing Newsletter, FREE Admission for Two to Investor Palooza 3 Day Training Event, FREE Admission for Two to Larry Goins 3 Day Boot Camp, Plus over 31 Exclusive Articles on real estate Investing and Much More! Just go to www.LarryGoinsFreeOffer.com. Thanks and I look forward to working with you, Larry Goins
Post Cards
The next way you can market your business is through postcards. There are a lot of different types of postcards. I have included several samples of the ones we use here. Who can you mail them to? You can mail them out to properties that are under code enforcement, properties that are in foreclosure, heir property, out of town owners or Section 8 landlords, to name a few. That is public information; by the way, you should be able to get that at your local City Section 8 Office. Get a mailing list of Section 8 property owners; sometimes those are “don’t wanter” landlords. Get a list of the out of town owners from the tax assessor’s office. You can get a list of foreclosures from a listing service. I have included some in the bookmarks for you. On postcards, be sure to use bright colors. Sometimes you can use over sized postcards, but the good thing about a postcard, it is cheaper to mail than a letter and it is already open. You do not have to worry about whether or not they have opened your mail. Make them generic so you can fill in the name as you see on our sample, but print your own. If you have a copier, just get 8-1/2 by 11 cardstock, print and get a paper cutter. That is a lot cheaper than paying somebody, unless you want to use full color, which also pulls very well; so you might want to try that as well. You could also pay someone else to do the dirty work creating the post cards so you can do more productive things.
You can also market multiple items, properties and services on one post card by using a voice mail service. We use www.FreedomVoice.com. You can list several items the person may be interested in and give an extension for each item so when they call they simply enter the extension and receive a pre recorded message about that subject. I have included a copy of a post card like this for you on the forms disc although we now use an answering service instead of voicemail with extensions. Below are a couple of our sample post cards including one with multiple extensions. You can see how the one with the multiple numbers can help you promote any of your businesses or services. This is an awesome idea. Please go out and use it for yourself.
I hope you have enjoyed this article taken from my course called the Ultimate Buying and Selling Machine! which teaches how we buy and sell 5-10 properties a month, have them sold in less than 2 hours and never leave the office or look at them. For many more articles and a 10 part ecourse on how to create your own Ultimate Buying and Selling Machine! as well as over 50 training audio recordings you can listen to online, download and collect, simply go to www.LarryGoinsFreeOffer.com where you will gain instant access to all of this and 51 Exclusive Editable real estate investing Forms and Documents all FREE! You will also get two FREE real estate investing eBooks, A free Personal Coaching Profile to help you jump start your real estate Investing, FREE Nationwide Wholesale Property Listing Notification, FREE Weekly Training Teleconferences with Different Topic Each Week, FREE subscription to Larry Goins “Almost” Weekly Investing Newsletter, FREE Admission for Two to Investor Palooza 3 Day Training Event, FREE Admission for Two to Larry Goins 3 Day Boot Camp, Plus over 31 Exclusive Articles on real estate Investing and Much More! Just go to www.LarryGoinsFreeOffer.com. Thanks and I look forward to working with you, Larry Goins
How To Get The Most From Your Real Estate Investing Business Cards
If you are in business, then you need a business card. I want you to be unique. I used to have one that was printed on both sides that had a picture of me on it. It doesn’t matter who you are, a picture will make them hang onto your card longer than just a generic card. I recently saw a card where an investor had copied part of a $20 on the back of it so when it was laying upside down it looked like it was a folded up $20. This would be very easy to do.
We use million dollar bill business cards. Be different in your business cards. Some people have magnetic business cards, some have fluorescent colors, but the point is that you want to give them out to everybody. You want to give them out to waitresses, at gas stations to the attendant and other customers, at the store, wherever you are or go. If you have magnetic business cards you can put them on vending machines, gas pumps, anything metal where there are lots of people. This is a great way to get them out in the public. How about every time you go to Home Depot you put some magnetic business cards on the vending machines? Is this a great idea or what? If you have a card, like a million dollar bill business card, you can lay them anywhere and I promise you, they will be gone the next day. We have a restaurant in Lake Wylie where I live and every time I go in, I put down a handful of the million dollar bill business cards. I have gone back the very next day and every one of them will be gone.
The million dollar bills are also good for door openers. I had a house that I was renting and it was down a dead-end street so there was no traffic. I went up to the house on the corner, and knocked on the door and I told the lady I had a house down the street that I was looking to rent; and I had no where to put a sign and if she would allow me to put one of my “for rent” or “rent to own” signs in her yard with an arrow pointing down the street, I would give her a million dollars. So I handed it to her, she looked at it, we both had a good laugh and I went and put the sign in the yard. So, it is also a good door opener. Now I want you to think about how you can take this one idea and personally use it and also take it to the next level. How about when you meet a realtor and you tell them that if they send you a good deal you will give them a million dollars? How about when you go to a restaurant you tell the waitress that you are an investor and if they bring you a deal you will give them a million dollars? There is really no limit to what you can do with this one idea to generate business and to open doors and build instant rapport. How is that for a million dollar idea?
Magnetic Business Cards
How about getting some magnetic business cards? You can put them into a direct mail envelope when you are mailing and the recipient will put them on their refrigerator. You can also give them out and put them anywhere you would normally put a business card or flyer. Here is another unique idea to do with them. Since you will already have a sign on your vehicle saying that you buy houses how about putting about 10 of these magnetic cards on your vehicle so as someone sees your sign in a parking lot they can just come up to the vehicle and grab your card right then and there. This is an awesome idea and it works!
The BIG Business Card!
Here is an idea that I got from a friend who went into a realtor’s office with one of his bandit signs (because he was out of business cards) that says I buy houses. I just took the idea and took it to the next level by actually having signs made that look like a business card. I made them 8x10 so they would fit into an envelope with a cover letter. You will find a sample of the sign and the cover letter we use on the next page. It says you buy houses, has your name, has your phone number and contact information. Then every time you go into either a Building Inspector, a Realtor, another Investor, a Property Management Company or whoever you give them to and tell them to hang it on the wall. That way they will remember you and they will call you before they call anybody else. Plus, all of the other agents and employees in their office will see your hanging business card and you will get even more exposure!
I hope you have enjoyed this article taken from my course called the Ultimate Buying and Selling Machine! which teaches how we buy and sell 5-10 properties a month, have them sold in less than 2 hours and never leave the office or look at them. For many more articles and a 10 part ecourse on how to create your own Ultimate Buying and Selling Machine! as well as over 50 training audio recordings you can listen to online, download and collect, simply go to www.LarryGoinsFreeOffer.com where you will gain instant access to all of this and 51 Exclusive Editable real estate investing Forms and Documents all FREE! You will also get two FREE real estate investing eBooks, A free Personal Coaching Profile to help you jump start your real estate Investing, FREE Nationwide Wholesale Property Listing Notification, FREE Weekly Training Teleconferences with Different Topic Each Week, FREE subscription to Larry Goins “Almost” Weekly Investing Newsletter, FREE Admission for Two to Investor Palooza 3 Day Training Event, FREE Admission for Two to Larry Goins 3 Day Boot Camp, Plus over 31 Exclusive Articles on real estate Investing and Much More! Just go to www.LarryGoinsFreeOffer.com. Thanks and I look forward to working with you, Larry Goins
We use million dollar bill business cards. Be different in your business cards. Some people have magnetic business cards, some have fluorescent colors, but the point is that you want to give them out to everybody. You want to give them out to waitresses, at gas stations to the attendant and other customers, at the store, wherever you are or go. If you have magnetic business cards you can put them on vending machines, gas pumps, anything metal where there are lots of people. This is a great way to get them out in the public. How about every time you go to Home Depot you put some magnetic business cards on the vending machines? Is this a great idea or what? If you have a card, like a million dollar bill business card, you can lay them anywhere and I promise you, they will be gone the next day. We have a restaurant in Lake Wylie where I live and every time I go in, I put down a handful of the million dollar bill business cards. I have gone back the very next day and every one of them will be gone.
The million dollar bills are also good for door openers. I had a house that I was renting and it was down a dead-end street so there was no traffic. I went up to the house on the corner, and knocked on the door and I told the lady I had a house down the street that I was looking to rent; and I had no where to put a sign and if she would allow me to put one of my “for rent” or “rent to own” signs in her yard with an arrow pointing down the street, I would give her a million dollars. So I handed it to her, she looked at it, we both had a good laugh and I went and put the sign in the yard. So, it is also a good door opener. Now I want you to think about how you can take this one idea and personally use it and also take it to the next level. How about when you meet a realtor and you tell them that if they send you a good deal you will give them a million dollars? How about when you go to a restaurant you tell the waitress that you are an investor and if they bring you a deal you will give them a million dollars? There is really no limit to what you can do with this one idea to generate business and to open doors and build instant rapport. How is that for a million dollar idea?
Magnetic Business Cards
How about getting some magnetic business cards? You can put them into a direct mail envelope when you are mailing and the recipient will put them on their refrigerator. You can also give them out and put them anywhere you would normally put a business card or flyer. Here is another unique idea to do with them. Since you will already have a sign on your vehicle saying that you buy houses how about putting about 10 of these magnetic cards on your vehicle so as someone sees your sign in a parking lot they can just come up to the vehicle and grab your card right then and there. This is an awesome idea and it works!
The BIG Business Card!
Here is an idea that I got from a friend who went into a realtor’s office with one of his bandit signs (because he was out of business cards) that says I buy houses. I just took the idea and took it to the next level by actually having signs made that look like a business card. I made them 8x10 so they would fit into an envelope with a cover letter. You will find a sample of the sign and the cover letter we use on the next page. It says you buy houses, has your name, has your phone number and contact information. Then every time you go into either a Building Inspector, a Realtor, another Investor, a Property Management Company or whoever you give them to and tell them to hang it on the wall. That way they will remember you and they will call you before they call anybody else. Plus, all of the other agents and employees in their office will see your hanging business card and you will get even more exposure!
I hope you have enjoyed this article taken from my course called the Ultimate Buying and Selling Machine! which teaches how we buy and sell 5-10 properties a month, have them sold in less than 2 hours and never leave the office or look at them. For many more articles and a 10 part ecourse on how to create your own Ultimate Buying and Selling Machine! as well as over 50 training audio recordings you can listen to online, download and collect, simply go to www.LarryGoinsFreeOffer.com where you will gain instant access to all of this and 51 Exclusive Editable real estate investing Forms and Documents all FREE! You will also get two FREE real estate investing eBooks, A free Personal Coaching Profile to help you jump start your real estate Investing, FREE Nationwide Wholesale Property Listing Notification, FREE Weekly Training Teleconferences with Different Topic Each Week, FREE subscription to Larry Goins “Almost” Weekly Investing Newsletter, FREE Admission for Two to Investor Palooza 3 Day Training Event, FREE Admission for Two to Larry Goins 3 Day Boot Camp, Plus over 31 Exclusive Articles on real estate Investing and Much More! Just go to www.LarryGoinsFreeOffer.com. Thanks and I look forward to working with you, Larry Goins
How to Get FREE and Almost FREE Bandit Sign Stands
How would you like to get all of the FREE sign stands you can handle for an entire year? Well, every year right after the local elections, simply call the campaign headquarters for the local candidates (go to their website to get the number if you need to) and ask if you can take the signs up for free to keep the stands. Now that’s also a million dollar idea that by its self will more than pay for the price of this course! If you get more than you can use then you can sell them to other investors.
Almost FREE Sign Stands
Now, if you can’t or don’t want to get the free stands above here is a way to get your sign stands for about 25% of what you would pay your sign company. These stands are made from the long metal wire that is placed in block mortar walls to help stabilize them when building a wall. They come in 8‟-10‟ lengths. The sign companies buy them and then cut them up in short lengths and sell them as sign stands. You can do this yourself and cut them up yourself. All you need is a way to haul them and bolt cutters. If you do not have a way to haul them then partner with another investor who does and you can split the cost.
I hope you have enjoyed this article taken from my course called the Ultimate Buying and Selling Machine! which teaches how we buy and sell 5-10 properties a month, have them sold in less than 2 hours and never leave the office or look at them. For many more articles and a 10 part ecourse on how to create your own Ultimate Buying and Selling Machine! as well as over 50 training audio recordings you can listen to online, download and collect, simply go to www.LarryGoinsFreeOffer.com where you will gain instant access to all of this and 51 Exclusive Editable real estate investing Forms and Documents all FREE! You will also get two FREE real estate investing eBooks, A FREE Personal Coaching Profile to help you jump start your real estate Investing, FREE Nationwide Wholesale Property Listing Notification, FREE Weekly Training Teleconferences with Different Topic Each Week, FREE subscription to Larry Goins “Almost” Weekly Investing Newsletter, FREE Admission for Two to Investor Palooza 3 Day Training Event, FREE Admission for Two to Larry Goins 3 Day Boot Camp, Plus over 31 Exclusive Articles on real estate Investing and Much More! Just go to www.LarryGoinsFreeOffer.com. Thanks and I look forward to working with you, Larry Goins
Almost FREE Sign Stands
Now, if you can’t or don’t want to get the free stands above here is a way to get your sign stands for about 25% of what you would pay your sign company. These stands are made from the long metal wire that is placed in block mortar walls to help stabilize them when building a wall. They come in 8‟-10‟ lengths. The sign companies buy them and then cut them up in short lengths and sell them as sign stands. You can do this yourself and cut them up yourself. All you need is a way to haul them and bolt cutters. If you do not have a way to haul them then partner with another investor who does and you can split the cost.
I hope you have enjoyed this article taken from my course called the Ultimate Buying and Selling Machine! which teaches how we buy and sell 5-10 properties a month, have them sold in less than 2 hours and never leave the office or look at them. For many more articles and a 10 part ecourse on how to create your own Ultimate Buying and Selling Machine! as well as over 50 training audio recordings you can listen to online, download and collect, simply go to www.LarryGoinsFreeOffer.com where you will gain instant access to all of this and 51 Exclusive Editable real estate investing Forms and Documents all FREE! You will also get two FREE real estate investing eBooks, A FREE Personal Coaching Profile to help you jump start your real estate Investing, FREE Nationwide Wholesale Property Listing Notification, FREE Weekly Training Teleconferences with Different Topic Each Week, FREE subscription to Larry Goins “Almost” Weekly Investing Newsletter, FREE Admission for Two to Investor Palooza 3 Day Training Event, FREE Admission for Two to Larry Goins 3 Day Boot Camp, Plus over 31 Exclusive Articles on real estate Investing and Much More! Just go to www.LarryGoinsFreeOffer.com. Thanks and I look forward to working with you, Larry Goins
A New Twist on Using Bandit Signs For Real Estate
There are many places where you can put out the signs. In fact, not only can you just put them out on stands near the road, on the highway or in front of property that you have, but I actually have a couple of businesses that I have given my signs to and they put them in their window and then I either pay them rent, a commission on a property I buy or I pay them per lead. There is an endless list of the types of businesses you can do this with. Just keep some signs in your car and stop by one or two businesses each day and ask the owner if you can put out your sign in the window. As just one example, I did this with a local auto repair shop and he has sent me several leads and one of them closed. I purchased the property for $80,000 and sold it for $100,000. The person I sold it to put $7000 in it and sold it retail for $139,000. Now that’s a win, win transaction.
Now in North Carolina where I do some business, you cannot pay a person a referral fee for an actual transaction, but you can pay them for that lead. So just be careful and know your state laws, whether you pay them a referral fee or a lead fee. A lead fee would be okay; that is just like buying leads. If you are in a state where they do not allow paying referral fees, the Real Estate Commission considers that operating as a Realtor without a license, then you have to pay per lead. But don’t ever try to do something that is going to get you in trouble. It will just shut you down and give you a bad reputation. Check with the leaders of your local real estate investors association or contact the state real estate commission to find out your states laws. Also in my area where there are lots of new home communities, there are sign placement companies who will put out all of the open house signs and new home community signs for the builders on Friday and then come and pick them up every Monday morning. If you have these in your area how about hiring them to also put your “I Buy Houses” sign right along with the new home signs. Think about it. A lot, if not most people, who want to buy a new home already have another one they need to sell first so now you are probably the first one they will call since you caught them at the exact time they are looking to buy a new home. When you see all of the new home signs out together then call one of them and just ask who puts them out. How about putting your signs out near retirement homes and communities? There are many people who drive by them going to the community or retirement homes and they will see your sign as many of them have property they need to sell.
Hire Others to do the Grunt Work
Also, when putting out signs in different areas, I do not put them out myself. I hire somebody to do it. You can get a college student, your teenager, a neighbor’s teenager, etc. You could even contact your church or other local churches and ask them who need’s some work or see if you could get the youth group to put them out for making a donation to the youth group in the church. Be sure to check out liability issues as you do not want to do anything where someone gets hurt, and if they did you don’t want to be liable. I pay $2.00 per sign and they have to bring me back pictures of everywhere they have placed the signs which is included in that two dollars. That way it is just a quality control measure. I don’t really need the picture, I just want to make sure they are not going out and throwing them in the dumpster and then coming back to collect their $2.00 per sign. If you are rehabbing properties, and you have a down day; get your rehab contractor to go out and put up some signs. A lot of them don’t mind it, especially if you have a rehab contractor that has a couple of helpers. Maybe they have a slow day for that helper, they will go out and maybe pay them $1.00 and you pay them $2.00 so they have made money off of that helper for the day. What a great idea huh?
I hope you have enjoyed this article taken from my course called the Ultimate Buying and Selling Machine! which teaches how we buy and sell 5-10 properties a month, have them sold in less than 2 hours and never leave the office or look at them. For many more articles and a 10 part ecourse on how to create your own Ultimate Buying and Selling Machine! as well as over 50 training audio recordings you can listen to online, download and collect, simply go to www.LarryGoinsFreeOffer.com where you will gain instant access to all of this and 51 Exclusive Editable real estate investing Forms and Documents all FREE! You will also get two FREE real estate investing eBooks, A FREE Personal Coaching Profile to help you jump start your real estate Investing, FREE Nationwide Wholesale Property Listing Notification, FREE Weekly Training Teleconferences with Different Topic Each Week, FREE subscription to Larry Goins “Almost” Weekly Investing Newsletter, FREE Admission for Two to Investor Palooza 3 Day Training Event, FREE Admission for Two to Larry Goins 3 Day Boot Camp, Plus over 31 Exclusive Articles on real estate Investing and Much More! Just go to www.LarryGoinsFreeOffer.com. Thanks and I look forward to working with you, Larry Goins
Now in North Carolina where I do some business, you cannot pay a person a referral fee for an actual transaction, but you can pay them for that lead. So just be careful and know your state laws, whether you pay them a referral fee or a lead fee. A lead fee would be okay; that is just like buying leads. If you are in a state where they do not allow paying referral fees, the Real Estate Commission considers that operating as a Realtor without a license, then you have to pay per lead. But don’t ever try to do something that is going to get you in trouble. It will just shut you down and give you a bad reputation. Check with the leaders of your local real estate investors association or contact the state real estate commission to find out your states laws. Also in my area where there are lots of new home communities, there are sign placement companies who will put out all of the open house signs and new home community signs for the builders on Friday and then come and pick them up every Monday morning. If you have these in your area how about hiring them to also put your “I Buy Houses” sign right along with the new home signs. Think about it. A lot, if not most people, who want to buy a new home already have another one they need to sell first so now you are probably the first one they will call since you caught them at the exact time they are looking to buy a new home. When you see all of the new home signs out together then call one of them and just ask who puts them out. How about putting your signs out near retirement homes and communities? There are many people who drive by them going to the community or retirement homes and they will see your sign as many of them have property they need to sell.
Hire Others to do the Grunt Work
Also, when putting out signs in different areas, I do not put them out myself. I hire somebody to do it. You can get a college student, your teenager, a neighbor’s teenager, etc. You could even contact your church or other local churches and ask them who need’s some work or see if you could get the youth group to put them out for making a donation to the youth group in the church. Be sure to check out liability issues as you do not want to do anything where someone gets hurt, and if they did you don’t want to be liable. I pay $2.00 per sign and they have to bring me back pictures of everywhere they have placed the signs which is included in that two dollars. That way it is just a quality control measure. I don’t really need the picture, I just want to make sure they are not going out and throwing them in the dumpster and then coming back to collect their $2.00 per sign. If you are rehabbing properties, and you have a down day; get your rehab contractor to go out and put up some signs. A lot of them don’t mind it, especially if you have a rehab contractor that has a couple of helpers. Maybe they have a slow day for that helper, they will go out and maybe pay them $1.00 and you pay them $2.00 so they have made money off of that helper for the day. What a great idea huh?
I hope you have enjoyed this article taken from my course called the Ultimate Buying and Selling Machine! which teaches how we buy and sell 5-10 properties a month, have them sold in less than 2 hours and never leave the office or look at them. For many more articles and a 10 part ecourse on how to create your own Ultimate Buying and Selling Machine! as well as over 50 training audio recordings you can listen to online, download and collect, simply go to www.LarryGoinsFreeOffer.com where you will gain instant access to all of this and 51 Exclusive Editable real estate investing Forms and Documents all FREE! You will also get two FREE real estate investing eBooks, A FREE Personal Coaching Profile to help you jump start your real estate Investing, FREE Nationwide Wholesale Property Listing Notification, FREE Weekly Training Teleconferences with Different Topic Each Week, FREE subscription to Larry Goins “Almost” Weekly Investing Newsletter, FREE Admission for Two to Investor Palooza 3 Day Training Event, FREE Admission for Two to Larry Goins 3 Day Boot Camp, Plus over 31 Exclusive Articles on real estate Investing and Much More! Just go to www.LarryGoinsFreeOffer.com. Thanks and I look forward to working with you, Larry Goins
How to Get FREE Real Estate Leads From Code Enforcement
Let’s talk about some more successful marketing strategies. Marketing is, as I mentioned before, basically anything that makes the phones ring. Here is a quick tip. If you have voicemail where callers to your marketing can leave a message, be sure to ask them to also leave their email address and to speak clearly. This way you can go ahead and put them in your database even if you can never get them on the phone.
1: Bandit Signs: One of the first things is the bandit signs, the little 12 x 18 signs (some people use 18 x 24) that you see on the side of the road or on telephone poles and trees. I use the 12 x 18 size and my sign is real simple. Yellow with black letters and it has been proven that the colors yellow and black signify budget or economy and that is the reason I use it. You don’t want to have a lot of information on the sign. We used to have a sign that said, “I buy houses, any condition, any situation, any price, with the number”. That is too much information. A person in a car, whether it is at an intersection or going down the road or looking in front of one of your houses cannot read that if there is too much on it. So keep it simple. Ours simply says, “I buy houses, with the toll free number”.
If and when you get a call from a code enforcement officer advising you about your signs, which are illegal, I want you to turn this into a buying opportunity. You do this by first of all agreeing with them and letting them know you will take down the signs as soon as possible, however while on the phone tell them that as they can see, you buy houses. Then ask them if they ever have any properties under code enforcement that they either can’t get the owner to repair or they can’t find the owner for then. l offer to help them. Remember, this is public information so they are not doing anything wrong by telling you about a property under code enforcement. I have built strong relationships with code enforcement officers that all started with them calling me to take down my sign. Now that’s how you turn lemons into lemonade!
If you can, you need to get a vanity number. A vanity number is like 1-877-LarryGoins. (This is a real number). Now you don’t need the “INS” at the end of my number but it will not hurt anything if they enter it when dialing. You can check to see if your current number has any possible words to use and also check the numbers for certain words at www.Phonetic.com. So signs are one of the number one things. We used to put out probably about 100 to 300 signs every month. However, with all of the other automated marketing we do now, we do not put out many signs anymore.
Here is another idea that one of my students told me about. If you are worried about code enforcement finding out who you are and fining you for posting your signs in the city, then you simply get a pre paid phone and put that number on your signs. From what I understand, the number can’t be traced back to you. You will however need to make sure that you keep the number of minutes you need so the number doesn’t get disconnected.
I hope you have enjoyed this article taken from my course called the Ultimate Buying and Selling Machine! which teaches how we buy and sell 5-10 properties a month, have them sold in less than 2 hours and never leave the office or look at them. For many more articles and a 10 part ecourse on how to create your own Ultimate Buying and Selling Machine! as well as over 50 training audio recordings you can listen to online, download and collect, simply go to www.LarryGoinsFreeOffer.com where you will gain instant access to all of this and 51 Exclusive Editable real estate investing Forms and Documents all FREE! You will also get two FREE real estate investing eBooks, A free Personal Coaching Profile to help you jump start your real estate Investing, FREE Nationwide Wholesale Property Listing Notification, FREE Weekly Training Teleconferences with Different Topic Each Week, FREE subscription to Larry Goins “Almost” Weekly Investing Newsletter, FREE Admission for Two to Investor Palooza 3 Day Training Event, FREE Admission for Two to Larry Goins 3 Day Boot Camp, Plus over 31 Exclusive Articles on real estate Investing and Much More! Just go to www.LarryGoinsFreeOffer.com. Thanks and I look forward to working with you, Larry Goins
1: Bandit Signs: One of the first things is the bandit signs, the little 12 x 18 signs (some people use 18 x 24) that you see on the side of the road or on telephone poles and trees. I use the 12 x 18 size and my sign is real simple. Yellow with black letters and it has been proven that the colors yellow and black signify budget or economy and that is the reason I use it. You don’t want to have a lot of information on the sign. We used to have a sign that said, “I buy houses, any condition, any situation, any price, with the number”. That is too much information. A person in a car, whether it is at an intersection or going down the road or looking in front of one of your houses cannot read that if there is too much on it. So keep it simple. Ours simply says, “I buy houses, with the toll free number”.
If and when you get a call from a code enforcement officer advising you about your signs, which are illegal, I want you to turn this into a buying opportunity. You do this by first of all agreeing with them and letting them know you will take down the signs as soon as possible, however while on the phone tell them that as they can see, you buy houses. Then ask them if they ever have any properties under code enforcement that they either can’t get the owner to repair or they can’t find the owner for then. l offer to help them. Remember, this is public information so they are not doing anything wrong by telling you about a property under code enforcement. I have built strong relationships with code enforcement officers that all started with them calling me to take down my sign. Now that’s how you turn lemons into lemonade!
If you can, you need to get a vanity number. A vanity number is like 1-877-LarryGoins. (This is a real number). Now you don’t need the “INS” at the end of my number but it will not hurt anything if they enter it when dialing. You can check to see if your current number has any possible words to use and also check the numbers for certain words at www.Phonetic.com. So signs are one of the number one things. We used to put out probably about 100 to 300 signs every month. However, with all of the other automated marketing we do now, we do not put out many signs anymore.
Here is another idea that one of my students told me about. If you are worried about code enforcement finding out who you are and fining you for posting your signs in the city, then you simply get a pre paid phone and put that number on your signs. From what I understand, the number can’t be traced back to you. You will however need to make sure that you keep the number of minutes you need so the number doesn’t get disconnected.
I hope you have enjoyed this article taken from my course called the Ultimate Buying and Selling Machine! which teaches how we buy and sell 5-10 properties a month, have them sold in less than 2 hours and never leave the office or look at them. For many more articles and a 10 part ecourse on how to create your own Ultimate Buying and Selling Machine! as well as over 50 training audio recordings you can listen to online, download and collect, simply go to www.LarryGoinsFreeOffer.com where you will gain instant access to all of this and 51 Exclusive Editable real estate investing Forms and Documents all FREE! You will also get two FREE real estate investing eBooks, A free Personal Coaching Profile to help you jump start your real estate Investing, FREE Nationwide Wholesale Property Listing Notification, FREE Weekly Training Teleconferences with Different Topic Each Week, FREE subscription to Larry Goins “Almost” Weekly Investing Newsletter, FREE Admission for Two to Investor Palooza 3 Day Training Event, FREE Admission for Two to Larry Goins 3 Day Boot Camp, Plus over 31 Exclusive Articles on real estate Investing and Much More! Just go to www.LarryGoinsFreeOffer.com. Thanks and I look forward to working with you, Larry Goins
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